In the first eight months of 2025, sales of soft drinks and other non-alcoholic beverages in Mexico amounted to 198.5 million pesos, a figure 2.7% lower—discounting inflation—compared to those reported in the same period of the previous year. according to data from the National Institute of Statistics and Geography (Inegi).

Likewise, the value of production fell 2.5% annually. Despite the above, industry personnel amounted to 64,336 workers in August 2025, 5.9% higher than a year before.

Although there are multiple causes of the increase in overweight and obesity, There is evidence that the consumption of sugary drinks such as soft drinks increases the risk of suffering from it, combined with diseases such as type two diabetes, indicate data from the National Institute of Public Health (INSP).

Read: Mexico defends tax on soft drinks to “consume less” for health

On the other hand, during the morning conference of this day, the President Claudia Sheinbaum assured that the objective of the tax is not to collect, but to “reduce the consumption of soft drinks and prevent increased diabetes, hypertension, and obesity in the population.”

Mexico is one of the countries that consumes the most junk food and soft drinks in Latin America and one of the countries with the highest childhood obesity in the world. Therefore, the government has been trying to limit the consumption of these products for some time through different means.

With information from AP.

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